Comments on: The Five Marketing Mistakes Every Entrepreneur Makes (and How to Avoid Them) http://blog.reachforce.com/sales-and-marketing-tips/the-five-marketing-mistakes-every-entrepreneur-makes-and-how-to-avoid-them/ B2B Marketing and Sales Tips Sun, 15 Nov 2009 02:16:19 -0600 http://wordpress.org/?v=2.8.4 hourly 1 By: Justin Baker http://blog.reachforce.com/sales-and-marketing-tips/the-five-marketing-mistakes-every-entrepreneur-makes-and-how-to-avoid-them/comment-page-1/#comment-2453 Justin Baker Wed, 01 Oct 2008 03:08:12 +0000 http://www.theb2blead.com/marketing-budgeting-and-planning/the-five-marketing-mistakes-every-entrepreneur-makes-and-how-to-avoid-them/#comment-2453 Hi Kevin, I think the most important point of the first tip in this blog is the part about underestimating sales. Looking back on my involvement with new business ventures it seems overestimating is the norm. I think I've seen sales projections exceed actual revenues about 75% of the time, match actual revenues 15% of the time and exceed actual revenues about 10% of the time. Hi Kevin,

I think the most important point of the first tip in this blog is the part about underestimating sales. Looking back on my involvement with new business ventures it seems overestimating is the norm. I think I’ve seen sales projections exceed actual revenues about 75% of the time, match actual revenues 15% of the time and exceed actual revenues about 10% of the time.

]]> By: John Caddell http://blog.reachforce.com/sales-and-marketing-tips/the-five-marketing-mistakes-every-entrepreneur-makes-and-how-to-avoid-them/comment-page-1/#comment-2432 John Caddell Wed, 24 Sep 2008 18:32:25 +0000 http://www.theb2blead.com/marketing-budgeting-and-planning/the-five-marketing-mistakes-every-entrepreneur-makes-and-how-to-avoid-them/#comment-2432 I have the most difficulty living by rule #5. It must be in my nature to complicate matters and show the elegant engineering under the hood of a solution, rather than to simply state the result, which is what the customer cares about anyway. If they want the detail, they'll ask. Thanks for the reminder. regards, John I have the most difficulty living by rule #5. It must be in my nature to complicate matters and show the elegant engineering under the hood of a solution, rather than to simply state the result, which is what the customer cares about anyway. If they want the detail, they’ll ask.

Thanks for the reminder.

regards, John

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