http://blog.reachforce.com/sales-and-marketing-tips/the-6-principles-of-deliberate-marketing-nurture-vs-capture-b2b-marketing-and-sales-tip-191/ B2B Marketing and Sales Tips Wed, 17 Mar 2010 08:49:19 -0500 http://wordpress.org/?v=2.8.4 hourly 1 http://blog.reachforce.com/sales-and-marketing-tips/the-6-principles-of-deliberate-marketing-nurture-vs-capture-b2b-marketing-and-sales-tip-191/comment-page-1/#comment-2637 Parker Trewin Thu, 22 Jan 2009 19:32:21 +0000 http://blog.reachforce.com/?p=552#comment-2637 Great post Suuad. At Genius we are focusing both the sales cycle and, importantly, the lead lifecyle. The trick is to get Sales and Marketing collaborating to make sure that the lead receives the proper service from the right person/department. Ultimately, better service means happier customers and more revenue. And who couldn't use that? Great post Suuad. At Genius we are focusing both the sales cycle and, importantly, the lead lifecyle. The trick is to get Sales and Marketing collaborating to make sure that the lead receives the proper service from the right person/department. Ultimately, better service means happier customers and more revenue. And who couldn’t use that?

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