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	<title>Comments on: Our New President, Barack Obama &#8211; Marketer of the Year</title>
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	<description>B2B Marketing and Sales Tips</description>
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		<title>By: Raquel Hirsch</title>
		<link>http://blog.reachforce.com/sales-and-marketing-tips/our-new-president-barack-obama-marketer-of-the-year/comment-page-1/#comment-2594</link>
		<dc:creator>Raquel Hirsch</dc:creator>
		<pubDate>Tue, 11 Nov 2008 17:18:19 +0000</pubDate>
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		<description>Great post; thnaks for the references.

Here is something that you can add: How the Obama team used Conversion Rate Optimization to maximize online donations. 

In an amazing bit of sleuthing, Chris Goward blogs on how the Obama campaign successfully used a Conversion Rate Optimization strategy to maximize online donations. 

Read all about it here: http://www.widerfunnel.com/case-study/obama-used-conversion-rate-optimization-to-win#more-267 a and here is an update: http://www.widerfunnel.com/case-study/obamas-home-page-image-test#more-284</description>
		<content:encoded><![CDATA[<p>Great post; thnaks for the references.</p>
<p>Here is something that you can add: How the Obama team used Conversion Rate Optimization to maximize online donations. </p>
<p>In an amazing bit of sleuthing, Chris Goward blogs on how the Obama campaign successfully used a Conversion Rate Optimization strategy to maximize online donations. </p>
<p>Read all about it here: <a href="http://www.widerfunnel.com/case-study/obama-used-conversion-rate-optimization-to-win#more-267" rel="nofollow">http://www.widerfunnel.com/case-study/obama-used-conversion-rate-optimization-to-win#more-267</a> a and here is an update: <a href="http://www.widerfunnel.com/case-study/obamas-home-page-image-test#more-284" rel="nofollow">http://www.widerfunnel.com/case-study/obamas-home-page-image-test#more-284</a></p>
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		<title>By: Pam  O'Neal</title>
		<link>http://blog.reachforce.com/sales-and-marketing-tips/our-new-president-barack-obama-marketer-of-the-year/comment-page-1/#comment-2581</link>
		<dc:creator>Pam  O'Neal</dc:creator>
		<pubDate>Thu, 06 Nov 2008 00:41:21 +0000</pubDate>
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		<description>Great post. Jeremiah also offers up some Obama vs. McCain social media stats in this post: http://www.web-strategist.com/blog/2008/11/03/snapshot-of-presidential-candidate-social-networking-stats-nov-2-2008/</description>
		<content:encoded><![CDATA[<p>Great post. Jeremiah also offers up some Obama vs. McCain social media stats in this post: <a href="http://www.web-strategist.com/blog/2008/11/03/snapshot-of-presidential-candidate-social-networking-stats-nov-2-2008/" rel="nofollow">http://www.web-strategist.com/blog/2008/11/03/snapshot-of-presidential-candidate-social-networking-stats-nov-2-2008/</a></p>
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