The B2B Lead

Is a GoogleGrader on the Horizon? – Marketing WTF?

What’s your Google Rank? No, not your Google Page Rank, your personal Google Rank? That’s right, according to a story published by Business Week, Google has filed for a patent on technology for ranking the “influence” of people on social networking sites such as Facebook and MySpace. Much like Google’s approach to ranking web sites, the algorithm would calculate your influence rating based on how many “friends” you have, how influential your friends are, how frequently you blog, etc. The article speculates that this breakthrough could finally make ads on social networks relevant and profitable.

Not sure about that. Sounds a bit too much like TwitterGrader to me and you all now know how much I like that product. :-)

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One Response to “Is a GoogleGrader on the Horizon? – Marketing WTF?”

  1. Justin Baker Says:

    I agree that this does not sound very promising. If one of my friends starts hawking pepsi, or nike products to me all the time, I’m probably not going to be friends for very long.

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