B2B Marketing and Sales Tip #59 - Changing Your Company Logo
As you may have noticed, The B2B Lead got its own extreme makeover today. Here at ReachForce, we changed our logo and look and feel last week. To maintain a consistent brand image we gave our blog, The B2B Lead, an updated look to match our changes.
Being number 2 on a 2 man team meant I was charged with changing out everything from the old logo to the new one. Here is a list of places you want to remember if you decide to take on this task:
- letterhead
- envelopes
- note cards
- business cards
- website
- blog
- press releases
- anyone that may have your logo on their website (ex. partners, funders, vendors, etc.)
- accounting
- intranet or internal software
- all products
- white papers
- case studies
- eBooks
Have I missed anything?
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